Product Introduction

Tea-making with heartfelt care

Image: picking fresh tea leaves
Image: Matcha Okukirara, Suizawa, Shisui

Nestled at the base of the renowned Suzuka Mountain Range, a region famed for its exceptional kabusecha, Suizawa Town is home to our tea fields where we specialize in crafting tencha, the raw material for matcha, in addition to producing kabusecha and mogacha. We invite you to enjoy the products of Hagimura Seicha, tea made from the heart.

Image: Matcha tea-making set
01

Matcha

Of the shaded tea leaves carefully cultivated under cover, we use only the finest leaves sourced from specially selected tea gardens. This is an exceptional tea featuring vivid green color, a rich aroma, and a mellow umami.

Product image:Matcha “Suizawa”
For usucha (mild tea) Mie Brand-certified product Packaged in a 30-gram tin

Suizawa

For usucha (mild tea) Mie Brand-certified product Packaged in a 30-gram tin

This usucha matcha is carefully stone-milled from tender, shade-grown tea leaves. Its vibrant green color, fragrance, and mellow umami spread gently on the palate.

Product image: Matcha “Shisui”
For koicha (thick tea) Tea presented at the Daijosai (ceremony held upon the Emperor’s accession) Mie Brand-certified product Packaged in a 30-gram tin

Shisui

For koicha (thick tea) Tea presented at the Daijosai (ceremony held upon the Emperor’s accession) Mie Brand-certified product Packaged in a 30-gram tin

This thick-style matcha (koicha) is crafted from carefully selected shade-grown tea leaves, finely ground with a stone mill. This provides for a special cup of tea distinguished by its rich aroma and deep umami.

Product image: Matcha “Okukirara”
Pull-top tin Packaged in a 30-gram tin

Okukirara

Pull-top tin Packaged in a 30-gram tin

This tea is made using the okumidori cultivar, distinguished by its vivid and striking green hue. We use tea leaves with a high concentration of umami components as the raw material by extending the shading period with cold-weather netting beyond the standard duration.

Product image: “Matcha stick”
2-gram stick 6 sticks in pack

Matcha stick

2-gram stick 6 sticks in pack

With its rich green hue, elegant fragrance, and full-bodied umami, this tea can be savored slowly. Available as a disposable, single-use pack, this product is easy to use and allows for hygienic storage.

Image: A kyusu teapot filled with gyokuro, accompanied by a yunomi teacup and fresh tea leaves
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Gyokuro

Premium gyokuro carefully cultivated under gyokuro shade structures and picked by hand with care. This cup offers an intense umami flavor, a vibrant green hue, and a lustrous sheen. Enjoy for a moment of relaxation that will put you at peace.

Product image: Gyokuro tea leaves in bag
100-gram packs

Gyokuro

100-gram packs

Hand-picked and grown beneath gyokuro shade structures, this premium gyokuro tea is meticulously crafted, with its rich umami, vivid green hue, and luminous sheen evoking a sense of refined elegance. This premium gyokuro tea is the perfect aid for a moment’s relaxation.

Image: A kyusu teapot filled with kabusecha, accompanied by a yunomi teacup and fresh tea leaves
03

Kabusecha

Mie Prefecture boasts the largest production volume of kabusecha tea in Japan. Tea leaves cultivated in an area blessed by nature give off a strong fragrance and delicate umami flavor. Enjoy a familiar flavor that has long been a favorite among tea lovers.

Product image: Highest-grade kabusecha tea leaves from Suizawa in bag
100-gram packs

Suizawa-produced kabusecha

100-gram packs

We use a particularly high-grade tea leaf compared to other kabusecha products. A superbly balanced tea, blending the smooth umami of gyokuro with the refreshing clarity of sencha for a well-balanced cup. This tea was presented at the Daijosai ceremony when the Emperor ascended to the throne.

Product image: Kabusecha tea leaves in bag
100-gram packs

Kabusecha

100-gram packs

Carefully limiting sunlight exposure allows the tea leaves to cultivate a rich umami over time. Enjoy a special cup that gently envelops you with its elegant umami and softly unfolding fragrance, offering a moment of calm and contentment.

Image: A kyusu teapot filled with sencha, accompanied by a yunomi teacup and fresh tea leaves
04

Sencha

This sencha was crafted from the year’s very first harvest. From more than 47 hectares of company-controlled tea gardens, only the earliest-sprouting and highest-quality tea leaves are selected for use.

Product image: First-picked sencha tea leaves in bag
100-gram packs

First-picked sencha

100-gram packs

Cultivated in rich, well-drained soil on alluvial fan landforms, this tea offers a superb balance of color and aroma, and is made using carefully selected leaves from among approximately 110 hectares of tea fields.

Image: A kyusu teapot filled with premium hojicha, accompanied by a yunomi teacup and fresh tea leaves
05

Jo-Houjicha (premium roasted tea)

Boldly aromatic and expertly roasted, our “Jo-Hojicha” is distinguished by an exceptionally deep fire treatment, a rare level of intensity in today’s tea scene. A distinctive cup that harmoniously blends refined elegance with a bold depth of flavor and satisfying umami.

Product image: Premium hojicha tea leaves in bag
100-gram packs

Jo-Houjicha

100-gram packs

Carefully roasted over time, our hojicha delivers a mellow, toasty aroma and a soft, comforting flavor that resonates within. The ideal drink for a relaxing time to put the mind at ease, both before and after meals.

Image: A kyusu teapot filled with genmaicha, accompanied by a yunomi teacup and fresh tea leaves
06

Genmaicha

We gently roast top-grade Japanese brown rice locally, drawing out a rich, toasty aroma. Our “Premium Genmaicha with Matcha” blends high-quality matcha to deliver a graceful fragrance and deep umami in perfect harmony for a truly one-of-a-kind tea experience.

Product image: Genmaicha tea leaves with matcha in bag
100-gram packs

Genmaicha with matcha

100-gram packs

With its toasty aroma and subtle sweetness, genmaicha is a beloved favorite among tea lovers of all ages. Premium matcha is blended into the mix to produce an indulgent cup of tea that features a mellow umami flavor profile and a vivid green glow.

Image: Teapot and cup with Japanese black tea
07

Japanese black tea

Crafted with care using only the specialty black tea cultivar benifuki, this tea is gently finished using time-honored methods. Enjoy the fragrance of fresh blossoms, backed by a vibrant color palette.

Product image: Japanese black tea leaves in bag
3-gram tea bags 68-gram packs

Japanese black tea

3-gram tea bags 68-gram packs

This fragrant black tea is crafted with care using traditional methods handed down by local tea growers. With vibrant floral notes and a crisp red hue, this cup of tea is a sight for sore eyes. This product is a favorite at the JA-operated restaurant inside Ginza Mitsukoshi.

Image: Tea pot and cup with gabaron tea
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Gabaron tea

Rich in GABA (γ-aminobutyric acid), this tea is recommended for those concerned about their blood pressure. Produced using a production method that has remained unchanged since 1987, this tea remains a favorite among a broad range of customers.

Product image: Gabaron tea leaves in bag
2-gram tea bags 50 packs

Gabaron tea

2-gram tea bags 50 packs

This is a health-oriented tea product containing large amounts of GABA, produced using a production method that has not changed since 1987. A gentle companion for those mindful of their blood pressure.